This is something I love

L'Oreal is global brand leader for cosmetics, luxury goods and skin care products distributing in 130 countries in 5 continents.
They implement a company -wide customer relationship management system. It wanted to combine the product-centricmarketing approach with a greater focus on the customer.
To strengthens brand loyalty, direct mail costs down up to 75%, Targeting give response rate of up to 67%, Consistent of customer across multiple channels, Fast time to market for new campaigns of the products.
I love the product because it is affordable and always available. And it helps a lot especially here where we live cold and dry, our skin needs moisturizer everyday.
The packaging design, where form follows functions, and the use of the product.